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Social Media Manager

 



Job Details

Full-time $1,000 / month
RND PLAZA #N3, 3RD BUILDING ON YOUR RIGHT AFTER BAASTONA TOTAL , SPINTEX, 00233 Accra, Ghana
Posted a day ago

Job Description

Responsibilities As a social media manager, you'll need to: *Develop creative and engaging social media strategies *Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels * Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana and Olapic *Create engaging multimedia content (and/or outsource this effectively) across multiple platforms *Develop, launch and manage new competitions and campaigns that promote your organisation and brand *Form key relationships with influencers across the social media platforms *Undertake audience research manage and facilitate social media communities by responding to social media posts and developing discussions * Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights * research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity *Analyse competitor activity recommend improvements to increase performance *set targets to increase brand awareness and increase customer engagement *manage, motivate and coach junior staff such as social media executives or assistants * manage a budget for social media activities *educate other staff on the use of social media and promote its use within your company (in-house roles) * encourage collaboration across teams and departments *regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).
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